You booked a Copy Roast— now what?
You’re a brave one. You saw this offer and thought, you know what, I’m going to let Lucy go to town on my copy even if it means my ego needs 3 days of recovery time. Mad respect.
But this isn’t just a wildfire for you to burn in. It’s a very intentional offer that forges the brand you’re becoming, by torching the copy that isn’t serving you and welding it into something that elevates how people interact with your website or sales page. Wow, lot of fire words had to come from the brain vault for that sentence.
Send Me Copy
Maybe you already did this. Maybe you didn’t. But the first thing I need when you purchase a Copy Roast is the copy you want me to roast. You can send in:
A Sales Page
4ish Pages of Web Copy
3-5 Emails in a Sequence
A Social Media Platform of Your Choice
Sending less copy leads to deeper feedback, more leads to broader feedback. I trust you know what you need more. I find that the above bullet points are the perfect quantities for that mix of ultra-detailed verbal rewrites and big picture messaging feedback.
I Roast
I open up the link you sent me on a solo Zoom or Loom recording and start roasting. This is what I’m doing in the 15-20 minutes that I’m recording.
Giving you big picture insights on your brand voice, conviction, the page, and the overall funnel or website
Going section by section to point out gaps and tell you what to change to fill those gaps and increase the impact of the section
Restructuring the page to flow better
Verbally rewriting headlines and important sections to ensure the skimmers are getting exactly what they need to take the next steps in your business
Delivery
Once I’m done, I send over this recording to you. If you’re someone who’s thinking, I like this but I kinda wanna do this process with you live so I can ask questions and go deeper with you as you’re roasting— upgrade to a Messaging Intensive ($950). In one hour, we’ll have the Google doc up and I can actually rewrite copy for you and answer questions in real time.
But if you’re happy with the Copy Roast, you’ll watch this recording, take notes or run the thing through ChatGPT to get a transcript with notes and action steps— then make the adjustments based on what I pointed out in your copy.
If You Want Me to Write It
My roast feedback is very detailed. Audits that say ‘make this more concise’ and ‘let’s use a stronger tone here’ make me wanna eye roll so hard I see brain. My copy roasts get in there, verbally rewriting things for you in under 20 minutes. Like hello, why are people paying for expensive, not actionable advice?!
But let’s say you decide after watching the roast that I know my sh*t and you want me to write something extra sizzle-y and you’re mad you spent money on the roast because now you want The Day Trip. No need for fiery rage, because you can credit the entire cost of the Copy Roast to any 1:1 writing offers you book afterwards. But you only have one week to use that credit and upgrade.
Have any questions?
Email me at lucy@mywritehandwoman.com or DM on IG @mywritehandwoman
Oh, you haven’t gotten a Copy Roast yet and want one? Hit that button to face the fire.
