For the people who move before other people breathe.
Get copy that sells before half the world wakes up.
Hiring me to cross off a couple of copy to-dos? L O freakin’ L
My iconic done-in-a-day copy offer combines strategy, speed, volume, and nailed-it accuracy– so you can finish the entire project and generate giant wave momentum for your business.
4 hours. 4 forces. For business owners who don’t f*ck around.
Strategy
Aggressive pattern recognition means I’m finding the gaps in your offer suite and discovering your best positioning angle in minutes before crafting the words behind it.
Volume
Past daily outputs include but are not limited to a 5-page website, 3 sales pages, or someone’s quiz funnel.
Speed
If toxically fast-paced is on your resume, the speed at which you get copy on this day will turn you on.
Accuracy
If toxically fast-paced is on your resume, the speed at which you get copy on this day will turn you on.
You’re in a copy situationship. When what you need is a made-them move messaging and clear copy power couple.
You avoid dropping the links to your current copy.
Because at-best they’re the watered down version of your business’s value. At-worst you major cringe when someone says I found you from your website.
Your copy is *eggplant* blocking your highest revenue month.
Because copy is the salesperson who works for you 24 hours a day. And let’s just say yours is not Shelby Sapp after 3 energy drinks.
You’ve been meaning to define the relationship with your copy for months now.
But you keep tweaking things to get it to good enough when we all know you want words that you wanna shout from virtual rooftops.
Your copy is confusing.
People are like what’s going on here? And you and I both know you know how you’re going to change the world with what you’re creating.
Your copy doesn’t match the potency of your business.
Your business is a refreshing glass of lemonade on a 90 degree day. Your copy is day-old cucumber water trying to seem luxurious.
Your copy reflects a past version of your business, not where you’re going.
And you’re someone who doesn’t just linearly go up– you make scaling moves that trigger other people’s that’s unrealistic reflex.
You’re going a million miles per hour. You don’t want a 12-week project to manage.
Some people say impatient. I say high-performer who eats perfectionism for breakfast and wants fast, high-quality execution.
The power of copy that hits
Testimonials
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Alisha - The Social Impact
“I looked through a lot of copywriters and you just had that zing. You weren’t boring and could clearly capture a creative tone of voice really well. Plus, you’re an absolute professional. When I was reading through the copy you wrote for me, I thought ‘Damn, I want to book in with me!’ When I showed the copy to my business coach, she said ‘Your copy, honestly…you may not even need to book them in for a discovery call, it’s that good.’ YOU ARE A GEM!”
★★★★★ -
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Spencer Rosen - Home Energy Academy
“Before working with Lucy, I had a tough time translating who I am and the value I provide into everyday people language. I was drawn to her fun, playful copy and she really got into the world of my ideal client. She was super productive on our VIP day and found a great balance between taking direction and powerfully implementing strategies that she knows work.’
★★★★★ -
Emma Terrazas - Health and Life Coach for CEOs
“I loved the sass and fun in Lucy's copy and needed her to help me find my sass, so my site could be engaging and memorable. She's a super-strong communicator. She's fast, relaxed, and straightforward + her creativity with words is off the charts impressive. She was so receptive to my ideas and was ultra-transparent throughout the entire day. I know it sounds cheesy, but she is truly my write hand woman.”
★★★★★ -
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Melanie Aubert - I Am A Rich Man
“I've worked with a copywriter before, but they had a really hard time nailing my voice so the copy never got finished. When I was referred to Lucy, I was SO ready to re-do it all. Let me say, Lucy is so fast and FUN. After seeing what she did in a retreat, I can finally sleep again -- I'm not exaggerating. I can't wait to work with her again!”
★★★★★ -
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Rose Marie Iskowitz - ClickStartBiz
I’m the kind of person who has tons of ideas and can’t possibly implement them all by herself. I’m happy to delegate but it’s not always easy finding someone who ‘gets it.’ The results after working with Lucy on a VIP Writing Day were insane. She is laser-focused and accomplishes a lot in a short amount of time. When she asked me what can be improved about the service, I just said, “CLONE YOURSELF.” Hiring her to get web copy off of my to-do list was such an amazing feeling.
★★★★★ -
Chelsea Murn - Expand With Chelsea
“I did not want to take the time to write my own copy. So when I saw the kickass copy on Lucy’s website, I knew I would not be the one to write my site. And things happened FAST. I had an entire website written in just 2 days. She saved me so much time and energy and now I can spend that energy with my clients and thinking of creative ideas for the business. A great experience! She really listened to me and was super fast and professional.”
★★★★★
How It Works
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Are we writing your website? A sales funnel? Your pitch deck? You can tell me or we can figure it out together based on your goals. Then we’ll see if you need a half day, full day, or double day to complete the project.
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You tell me when you need the copy by, I tell you available days. Sometimes, I can get clients in within the week. Needed it yesterday doesn’t scare me at all.
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Your day is here. You’ve already filled out the questionnaire. I’ve already done brand voice, competitor, and positioning research. This is a short call to nail down the day’s priorities, chat through gaps in the questionnaire, define big-picture goals.
*if you want my help fully building out your offer, defining your brand messaging foundations, or articulating the core of your business– you can always add on an extended strategy session for us to have more time to strategically map out the bones of your messaging
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For 4 hours straight. You keep your phone near for questions. When I finish a piece of copy, I send it to you to make revisions. While you do that, I’m already onto the next thing. We don’t stop.
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Like hand it to your (or my) designer done. Copy is so off your to-do list and your mental load is like a little flying feather of foamy lightness.
The million dollar question
What gets done in a day
*these are 98% accurate estimates and all VIP Day deliverables can be customized to your needs
The Half-Day
1 Sales Page
2 Pages of Web Copy (i.e. Home and About)
6-Email Welcome or Sales Sequence
The VIP Day
4-6 Page Website
2-3 Sales Pages
1 Full Sales Funnel (Sales Page, Opt-In Page, Sales Email Sequence)
Creating a Quiz (Ideation, Questions, Results Pages)
The Double Day
Full Quiz Funnel (Ideation, Questions, Extensive Results Pages, and Email Sales Sequences for Each Result)
8-12 Page Website
Multiple Sales Funnels for Full Offer Suite
4-5 Long-Form Sales Pages
Copy shifts your sales from manual to automatic. When everything you want to say is clearly communicated, your directive moves from selling your thing to building more of what the world craves.
Meet Your Writer
Hi, I’m Lucy
There are a lot of things I’m not good at. Navigating cities. Optimizing space in a dishwasher. Drinking water consistently. Nope. Can’t do it. But at the same time, I know my strengths. Writing personality-packed copy that converts. And doing it quickly. My secret: Lots of momentum and a brain that gets into multi-hour-long flow states with ease (thanks ADHD + copious amounts of chocolate). That’s why I’ve had this high-stress VIP Day business model for 4+ years now. 150(ish) VIP days later, I’m the person you turn to when you don’t wanna choose between copy you’re in love with and a timeline that supports how fast you move.
You’re also partnering with the woman who:
Wrote the copy behind a collab with HALO X Disney
Ran the online summit, Outearn Your Man and had 800+ registrations
Became a sought-after speaker in under a year of putting herself out there
Sold a content writing agency in under 9 months
Wrote sales copy that generated ~400K in a quarter for a course creator by gamifying mental health concepts
Scaled her business to multi-6-figs by age 23 while traveling to over 55 countries
Cofounded an app in the travel tech space with such strong positioning it had a 40% response rate to cold emails
Writes horror and poetry in her free time. So I know how to really get into people’s minds and craft words that make ‘em feel seen.
if you’re not, do yourself a favor and run
Are you the right fit for a VIP Day?
And you might rage post about me if:
You’re a perfectionist who believes in doing things slowly and methodically
You have no idea what you even want to say or sell and need someone to define the overall strategy behind your business and direction (book an extended strategy session too and I can help with this)
You’d rather have a set number of deliverables and no ambiguity because it makes you feel stressed (Fair. I’m 98% accurate. Some people don’t like those odds. It’s the difference between an IUD and abstinence.)
You need a lot of time to digest things and don’t like any sort of time pressure (if this IS you, don’t click off yet, there’s an add on that may pull you to the dark side aka my side of loving the f*ck out of done-in-a-day offers)
You’re ideal for a VIP Day IF:
You’re a fast mover with high standards but definitely believe 95% is 100% when it comes to anything business-related
You feel clear on your business, but need a lot of help when it comes to putting that sh*t on paper
You value getting a lot done in a little bit of time (I see that efficiency kink)
You’re confident in your ability to read over things, make comments, and respond quickly within a 4-hour period
Watch Some BTS Videos of VIP Days
Initium.AI
Messaging Breakthrough: AI got an academic makeover
Slink Through Strength
Messaging Breakthrough: Pole dancing is now scientific.
ReplicAIDE
Messaging Breakthrough: AI-voice assistant? Try top sales hire.
I’m ideal, let’s do this
I’m ideal, let’s do this
Work with me for a day and get copy that makes you feel things. But more importantly, makes your website visitors do things.
Step 1: Pick Your Trip
We can absolutely customize it
Base Investment: $4500
The Brand Messaging Trip
A brand messaging deck where I’ll write out your:
Mission Statement
Company One Liner
Problem Articulation
Solution Articulation
Differentiators Defined
Ideal Client Avatar
Product Suite Articulation
Brand Values
Headline Bank
IG Bio
Founding Story
Founder Bio
Brand Voice
Brand Voice Application
If there’s remaining time, I recommend having me write:
→ Your home page
→ A welcome sequence
→ More headlines for your upcoming content
→ A short/medium length sales page
The Website Trip
1-Page Website
How fun size of you. We can write your one pager and you have a good bit of space to add on:
- A Brand Messaging Deck
- A Long-Form Sales Page
- A Pitch Deck
- Your Welcome Email Sequence
2-3 Page Website
It almost fills the space, but it’s still a site on the smaller side. You’ll probably be able to also get:
- Your Welcome Email Sequence
- A Sales Page
- Your Services Guide
4-6 Page Website
We’ll be using your entire trip for a website this size. Hope you’re ready for a site that really does all of the talking for you.
The Sales Copy Trip
What’s (usually) included in the sales copy trip:
- 1 long-form sales page or 2-3 medium-length sales pages
- A freebie or low ticket offer opt in page
- A sales email sequence
Book Your VIP Day Package
FAQ’s
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Absolutely! It’s a 50% deposit to secure your day, then you can pay the rest of the amount 2 days before your day is scheduled.
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I drink a sh*t-ton of Monster, and we bang this out. No, really. We’ll find the best overlap. It might involve one of us seeing the sunrise or me turning into a bat.
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This one is completely up to you. Some clients prefer I take on the persona of an Energizer bunny and just keep writing. Others like things a little more polished. Post-day edits are not included, but I send each piece of copy as soon as it’s completed. I’ll encourage you to read it over and send it back to me if you’d like edits. Keep in mind, though, the more edits you ask for, the less copy I’ll be able to produce during our day together.
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You’ll want to be available to respond to my texts/voice notes, read over copy, and make comments in the margins for me to edits. It’s rare that I hop on a call with a client after our kick-off call to start the day. Ideally, you won’t be out or in meetings, but I encourage you to tackle some pesky admin tasks while I write so you can still have an efficient work day.
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Get in contact right here and check off VIP Day on your form. Then I’ll reach out and you can tell me what you need so I can estimate what we’ll get done. We’ll also finalize the date then BOOM, you’re on your way.
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Yep, I wrote this page in less than 90 minutes.