The Sales Copy Flight Path

Write sales copy that oozes ‘need this now’ energy– giving your offers the profit, recognition, and impact they deserve.

The Sales Copy Flight Path is the comprehensive written course for verbally-minded, personality-packed CEOs who want to write sales copy that gets some serious action–  propelling them into their highest income quarter yet.

Become the pro copywriter. Get the results good copy seems to do with its eyes closed.

As Seen In:

COACHES & SERVICE PROVIDERS

How many times have you tried writing your own sales page, only to scrap the damn thing, panic over the fact that you might only sell one spot, then water your sales copy down using fun-free persuasion tactics

…only to keep selling your heart out on sales calls, trying to convince your ideal client that you are ideal, and praying a copywriter falls into your brain?  

(aka you know your sales copy isn’t ooey-gooey, buy me magnetic– but you don’t know what’ll it take for people to say THIS is the offer.)

It’s a chicken and egg situation. Wait ‘til you make sales to invest in professional sales copy? Or have epic sales copy to make the sales?

Deep-down (or shallow-down) your smart self knows your sales copy isn’t cutting it. But that doesn’t suddenly poof the budget to hire a copywriter or knowledge to tackle the thing yourself. 

And you’re definitely experiencing the tell-tale signs that your sales copy isn’t doing your offer justice. You are:  

  • Getting lots of compliments on your offer, but comparably not many sales

  • Pulling teeth on sales calls to counter objections

  • Secretly resenting your leads because they’re not the right fit for your offer

  • Hearing ‘it’s too expensive’ then watching them buy the same damn thing for DOUBLE the price

  • Unable to make quick sales in the DMs. People have too many questions and they’re unclear about how your offer serves them.

  • Bored of your own offer when you have to talk about it or sell it. There’s no pep.

  • Finding launches soooo tiring because there’s not enough purchasing momentum.

  • Not waking up to ‘just bought’ notifications because people need more to send it

  • Nervous to create a new offer or make a bigger move, because you’re not confident it will be activating enough to sell or add onto your current offer suite 

And it can be so easy to point fingers at the offer or spew insults at your scarcity mindset instead of looking at the messaging you’re using. 

We love a good coach. But I’m stealing you from her for this one.

When your sales copy is hitting the spot, sales feel easy. People buy without needing to talk to you first. Money enters your account when you’re asleep. Offers scale up with no teeth pulling. And you fall in love with your business, brand, clients, and impact.

The Sales Copy Flight Path will help you:

Channel your inner copywriter to write something that makes people go ‘who did you hire?’ 

Want to buy your own offer because it sounds so juicy, you start feeling jealous of the clients who get to experience it. 

Write a sales page and sales emails using the format I’ve used to write 100s of sales funnels for 6 and 7-figure earning service-based business owners and coaches 

Finally get clear on your voice and write in that flowy, easy, selling-to-a-friend way instead of the stiff, English class way we all somehow mastered + now need to unlearn

Confidently charge forward in your business, because you know your sales pages will actually, ya know, sell.

Raise your prices because the value you provide is finally being clearly shown instead of being ‘hinted at.’ 

Leave a lasting impression on anyone who learns about your offer. Especially your ideal clients. 

Make more money. Because having a memorable sales page that’s clear + zesty means you are the dream purchase every time your people are ready to buy.

The Sales Copy Flight Path is the fast-track to DIYing sales copy. Because you have a clear map that shows you what to do, then empowers you to immediately do it— making the deliverable at the end of the course your entire sales funnel, not just knowledge.

Trust me, the words will start pouring out of your brain like a fountain once ya get going.

Turn on the verbal faucet. I wanna sneeze money.

Turn on the verbal faucet. I wanna sneeze money. ➛

The power of sales copy

Those dream clients who find you and sign within 3 days? Let them stalk the best, most consistent salesperson to ever exist. 

Those high income months that happen for your coach crush while she’s on vacay? She made it happen with 0 sales calls and maybe a couple quick clarification DMs she sent at the airport. 

People selling themselves into your offers? Let your sales page do all the convincing, so you’re only left with the ‘when-should-we-start’.

Sales coming in like total hotcakes? First, your sales copy needs to ooze hotcakes because bland, safe, and corporate copy is holding you back.

How It Works

1 sales page. 5 sales emails. We go section-by-section for each deliverable in this written course, breaking it wayyyyy down. 

  • First, you get a format. 

  • Then, you see how it’s done. 

  • Lastly, you write. 

This isn’t a plug-n-play madlib that makes you sound like an articulate carbon copy. We’re going into your voice. Your humor. Your writing style. Your vibe. And you’re writing something that rivals professional, custom-written sales copy.

What You’re Writing

A Long-Form Sales Page

But no one readdsss? Tell that to the 3 sales pages I recently wrote that each generated over 6-figures in a quarter. You’re writing sales copy that people devour, immersing themselves in your world, and feeling the pitter-patter of okay, we’re doing this. 

Master the sales page. Never have to sell again. 

5 Sales Emails

Repurpose your epic sales page into 5 emails that drive warm leads to the main event– making a purchase. Once you nail sales emails, launching will feel way easier as you put pen to Active Campaign to profit.

Your offer is too strong to be the world’s best kept secret. The Sales Copy Flight Path puts your genius on full display.

Hitting the sky-high sales months. Attracting the dream clients who found you while you were OOO. Scaling up without upping your time spent selling. Achieving product market fit through a messaging shift instead of burning the whole thing down. 

Those achievements come from a great hire. Your sales copy. 

She’s the you who’s on 24 hours a day. At peak energy. Oozing the best of what you have to offer. Make her epic.

Let’s talk investment

Hiring a copywriter is worth it (duh!) but it’s expensive. Working with me to write your website starts at close to $3K.

Working with my exact framework, lovingly-direct written voice, and copy secrets to pull out the best of your voice — 1/10th the investment. 

A great choice for a newer business owner. Or someone who wants to save some money. If you don’t care about the money, and truly just want to write sales copy that reflects your exact humor + style, then the savings are the cherry on top.

A Copy Flight Path Case Study

Get the Sales Copy Flight Path

Sales Copy Flight Path

You will get lifetime Access to the Sales Copy Flight Path written course, which includes:

  • Your Long-Form Sales Page

  • 5 Sales Emails 

Investment: $295 

The Sales Copy Flight Path + The Business Class Upgrade 

On top of lifetime Access to the Sales Copy Flight Path written course, which includes:

  • Your Long-Form Sales Page

  • 5 Sales Emails 

You’ll also get:

  • 4 weeks of 1:1 voice note access to Lucy to ask copy questions while you write

  • x4 copy submissions to have Lucy read your copy and provide verbal edits

Investment: $1495

The Sales Copy Flight Path

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The Sales Copy Flight Path ✈︎